At Coyote Ugly in New York City, women leave their bras on, then want them back

The next morning, they were calling to get something on their chest.

Tens of thousands of women have drunkenly removed their bras to add to the ensemble that graces the famous Coyote Ugly Saloon in the East Village.

However, some withdrew their support and phoned the next day to request a refund for the underwear that had been thrown away.

It was almost like a shame plea: “I left my $90 Victoria’s Secret bra.” It’s, you know, 34 degrees Celsius. can i get it? ” 30th anniversary it is january. 27.

“So they would come back to pick up their bra, then drink again, and leave the bra they were wearing.”

When the original saloon on First Avenue between Ninth and 10th Streets was renovated in 2014, suspenders were bagged and then misplaced by a bar porter.

Some women “go back to holding their bra,” says the bar’s owner, Liliana Lyle Lovell.
Stefano Giovannini

ugly coyote
Customer suspenders line the wall at Coyote Ugly.
Ugly Coyote Salon

“He actually went to get her to the janitors or something,” Lovell, 55, explained. And all of a sudden, we go to reopen, I’m like, ‘Where are all the bras?’ So we had to start from scratch.

Now, they hang on the back wall of a honky tonk Moved to East 14th Street in 2021.

The brunette beauty first opened up for Coyote Ugly with her then-business partner and ex-husband, Tony Piccirillo, in 1993.

She decides to provide him with all the women – who wear cowboy boots and dance at the bar.

Liliana Lovell
Coyote Ugly Saloon was opened by Liliana Lovell in 1993 and now has 27 locations around the world.
Ugly Coyote Salon

“Women made more money… It’s that simple,” she said. “I would pretend it was some feminist agenda, but it’s just not true.”

At the time, they needed to serve food in order to obtain a liquor license.

“We put a microwave behind the bar and… a can of chili,” she recalls. “We did it just in case [an inspector] Enter.”

An ugly wolf girl signs the back of a male shepherd with a permanent marker.
An ugly wolf girl signs the shepherd’s back.
Stefano Giovannini

Liliana Lovell speaks into a microphone alongside Alex Ray Joel, who is wearing a corset top.
Liliana Lovell with Alexa Ray Joel at the pub’s 30th anniversary party.
Stefano Giovannini

The place is such a hot spot, there was an actual fire coming from Lovell’s mouth.

“You were spouting a good fire… I drank [151-proof Bacardi Rum] Lovell said, “And you spit in flames and that would start the fire.”

In 1997, former Coyote Elizabeth Gilbert, who began writing the memoir-turned-vogue Eat, Pray, Love, wrote, GQ article Full of stories from behind the bar. She inspired the famous 2000 Hollywood classic “Coyote Ugly”.

Liliana Lovell
Lovell was known to do a few tricks behind the bar with the Bacardi 151.
Ugly Coyote Salon

The movie — in which Lovell is portrayed by Maria Bello — grossed over $113 million and sparked worldwide interest in the bar. The salon keeper now operates 27 locations worldwide, and the brand has generated over $1 billion in revenue.

“It opened in Kyrgyzstan,” she said. “I didn’t even know where Kyrgyzstan was.”

After more than three decades in the bar business, she’s made some interesting observations.

Maria Bello, Piper Perabo
Actress Maria Bello (left) played Lovell in the film adaptation and Piper Perabo (right) portrayed a bartender.
Archive photos

In New York City, she said, bartenders never ask for patients “because their rents are $2,000 a month.” But New Orleans zookeepers can be creative.

“They were calling sick: Lil, I can’t come today. I had rough sex with my boyfriend and one of my fake tits came out. “I had one girl… Tell me, my boyfriend locked me out of the apartment while I was naked and he cut my fingers.”

The Westchester native and NYU graduate started pouring drinks in her early 20s, when she worked at a brokerage firm by day and My legs are in idiot village night.

Dancing blonde woman in black leather and neon pink skinnies.
An elaborate and exciting Ugly Coyote Worker sports game.
Stefano Giovannini

“I used to make $250 a week on Wall Street,” said Lovell, who now lives in San Diego. “But, you know, as a bartender in New York City, I could go home with $1,000 a night.”

She says the movie wasn’t entirely accurate.

“There is one part… where you buy the tape the whole round. I would cut my finger off before I did that.”

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